Fluent
We speak protocol and we speak press.
The testCould we explain it to a Financial Times reporter in two sentences?
Go-to-market, run by people who've done it in-house.
Brightblox was founded in 2022 to give crypto teams the kind of go-to-market support they would build in-house if they had the time: positioning, launches, press, KOLs and community, run as one plan by people who have sat on the client side.
Shyla Khan
Founder, Brightblox
- BrightbloxFounder
- Yellow GroupCMO
- Parity Technologies (Polkadot)Communications
- DappRadarSocial growth
Operators, not just publicists.
Shyla Khan is the founder of Brightblox and a Web3 go-to-market lead. As CMO of Yellow Group she led GTM for a $1M public raise on Republic and a multi-jurisdiction token launch, scaled X to 6M+ monthly impressions, grew Google search impressions from 20-30K to 2.4M a month, and launched communities in Korea, Turkey, Japan and Brazil.
Before that she ran Polkadot communications at Parity Technologies, landing Forbes, Fortune and Bloomberg, and took DappRadar from 30K to 100K followers on X in five months. A former teacher with a law degree, she makes complex infrastructure make sense to the people who need to buy it.
Heard on
- Real Vision
- Blockworks
- Tim Draper TV
- Mario Nawfal roundtable
- Discover Crypto
How we work.
Credible
Real coverage, real numbers, disclosed partnerships.
The testIf a reporter checked this claim, would it hold?
Ready
A plan before launch day, a statement within the hour.
The testIf this goes wrong at 3am, who picks up?
What we will not be.
Not a shill shop
Every paid creator post is disclosed. We don't sell undisclosed placements, bot engagement or bought followers.
Not a press-release mill
We don't spray wires and call it coverage. Paid syndication is never reported as earned media.
Not a price desk
We never comment on, predict or imply token price, for clients or for ourselves.
Not a hype machine
No rockets, no alpha, no fake scarcity. Energy comes from real news told well.